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RunPee statistics for 2012

We added 129 movies to the database this year.  That’s an average of 2.5 movies a week.

The shortest movie of the year was The Collection which was only 1 hour and 22 minutes long. The longest movie was Cloud Atlas which was 2 hours and 52 minutes long. ( Note: Titanic 3D was 3 hours and 14 minutes long but that wasn’t really a new release. )

The top 10 longest movies were:

  • 194 – Titanic 3D
  • 172 – Cloud Atlas
  • 169 – The Hobbit
  • 165 – Django Unchained
  • 164 – Dark Knight Rises
  • 157 – Les Miserables
  • 149 – Lincoln
  • 143 – Skyfall
  • 142 – The Avengers
  • 142 – The Hunger Games

The total running time for all movies added to the database is 14,117 minutes. That’s 235.28 hours of movies with an average length of 1 hour and 43 minutes.

distribution-of-movie-lengths-2012

We started adding reviews to movies about mid-way through the year so not all movies got reviews. Here’s some numbers on the reviews we have. You can clearly see that Mom and Sis are a little more, okay, a LOT MORE, forgiving than I am. I think somebody needs to adjust their grades a bit and use more of the spectrum. 🙂

Grades by Dan

A+    The Avengers
A     Skyfall
A     Life of Pi
A-    The Bourne Legacy
A-    Looper
A-    Argo
A-    The Hobbit
B+    Men in Black III
B+    The Amazing Spider-Man
B     Battleship
B     Prometheus
B     The Dark Knight Rises
B     Dredd 3D
B     Cloud Atlas
B     Jack Reacher
B     Les Miserables
B-    The Five-Year Engagement
B-    Hysteria
C+    Seeking a Friend for the End of the World
C     Total Recall
C     Premium Rush
C     Taken 2
C     Hitchcock
C-    Safe
D+    The Expendables 2
D+    The Man with the Iron Fists
D     The Cold Light of Day
D-    Alex Cross
F     Resident Evil: Retribution

Grades by Sis

A+     End of Watch
A+     Sinister
A+     Flight
A+     This Is 40
A+     Parental Guidance
A     Ted
A     Pitch Perfect
A     Breaking Dawn – Part 2
A-     Abraham Lincoln: Vampire Hunter
B+     That’s My Boy
B+     Hit and Run
B+     Lawless
B     Chernobyl Diaries
B-     Hotel Transylvania
C+     Chasing Mavericks
C+     Playing for Keeps
C     Step Up Revolution
C     Paranormal Activity 4
D+     The Possession
D-     Red Dawn

Grades by Mom

A+     The Perks of Being a Wallflower
A+     Lincoln
A+     Cirque du Soleil: Worlds Away
A+     Django Unchained
A     The Dictator
A     Brave
A     Hope Springs
A     Frankenweenie
A     Seven Psychopaths
A     Rise of the Guardians
B+     Madagascar 3: Europe’s Most Wanted
B+     Ice Age: Continental Drift
B+     The Odd Life of Timothy Green
B+     Trouble with the Curve
B+     Wreck-It Ralph
B     The Pirates! Band of Misfits
B     The Watch
B     Won’t Back Down
B     Here Comes the Boom
B     Killing Them Softly
B-     Snow White and the Huntsman
B-     ParaNorman
B-     The Guilt Trip
C+     Silent Hill: Revelation 3D
C     What to Expect When You’re Expecting
C-     The Words

 

RunPee iPhone Upgrade Vibrates to Cue Movie Viewers about PeeTimes

FOR IMMEDIATE RELEASE
Major Upgrade to Popular Movie Companion iPhone App Provides Relief without Rudeness

Subject of press release: Major upgrade to the iPhone application for the bladder-relieving movie website RunPee.com, adding discrete vibration and local data storage.

Concept and website
Contact: Dan Florio
Company: RunPee.com
Address: Los Angeles, California
Phone: 330-353-9338
Email: polyGeek@RunPee.com
Mobile Application Development: RockSoftware.com
URL: http://blog.runpee.com/news [links for the phenomenal media coverage on RunPee.com]

Los Angeles, CA – RunPee.com, the next best thing to a pause button at the movies, has an iPhone application you can download, reminding you when it’s “safe” to head to restrooms during current cinema flicks. A major upgrade unveiled now vibrates when it’s time to make a movie break, and also offers local data storage for both iPhone and iTouch users.

The RunPee Mobile iPhone Upgrade Includes:

  • Local Storage: the app now has the ability to store data so that it can be accessed while offline. If you own an iTouch, or if you think you’ll be out of cell phone range at the the movie theater, you simply browse to the movie that you plan to see – while still connected – and that data will be available to you later if you are offline.
  • Timer vibration: the timer will now automatically vibrate the phone before each PeeTime in a movie. No need to whip out your iPhone in the screening room AT ALL.
  • “What’s Hot” button displaying choice movies from week-to-week.
  • RunPee Updates Twitter Feed showing recently added PeeTimes and other news for app users on the go.
  • Soon the iPhone app will offer support for many other languages just as the website now does.

This upgrade is free to everyone already owning the RunPee Mobile application on the iPhone and iTouch. New app purchases at iTunes cost only 1.99.

Dan Florio, owner and creator of RunPee.com, says, “iPhone users have been worried about having to take their phones out in the screening room to track upcoming PeeTimes. Even though the touch screen is mostly black, it’s still been an etiquette issue. Now we’ve totally solved that problem. No one has to actually pull the phone from their pocket until they hit the lobby or the restroom!”

Florio created the website – partnering with RockSoftware to produce the mobile apps – to help people enjoy their movie going experience, quipping, “Because a bladder is a terrible thing to hold.”

The upgraded iPhone app starts a countdown, once set at the start of a film, to cue the movie-goer when PeeTimes begin. Before each PeeTime, the phone will vibrate, quietly letting the viewer know it’s time to get up and “head for the head.” The local storage update will also let iTouch users, and offline phone users, know when to get up and go.

Once in the restroom (or at the concession stand), the viewer can view the “spoiler” to find out what is happening on-screen. No more asking, “What did I miss?” or wondering if you left during a serious plot reveal.

For more information, contact Dan Florio [http://blog.runpee.com/contact] or visit RunPee.com and the blog.runpee.com

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Screen shots are free to use.

RunPee iPhone app version 1.1 Cues for a movie.
RunPee iPhone app version 1.1 New info page
RunPee iPhone app version 1.1 Movie list
RunPee iPhone app version 1.1 plot summary
RunPee iPhone app version 1.1 Example of an alert that displays when the timer is running and it comes to a PeeTime.
RunPee iPhone app version 1.1 User setting to determine how many minutes before each PeeTime the vibration/alert should be displayed. Since PeeTimes are approximate I would suggest at least a 2 minute offset. This way if a user did intend to use this PeeTime they could go to the theater exit and wait for the cue to happen and thus get a head start.
RunPee iPhone app version 1.1 Example of the timer running.
RunPee iPhone app version 1.1 New updates section where users can check for RunPee news: new PeeTimes, updates, etc.

State of the RunPee – Will RunPee.com make it big?

This week I’ve been thinking a lot about the future of RunPee. RunPee has gotten lots of press coverage. Google Analytics informs me that incoming traffic is coming from almost 3,000 different sources. That’s pretty good. This coming week I have a handful of radio interviews to do in locations around the world. And there should be one TV spot on the ReelzChannel. So the word continues to spread although not at the pace of a few weeks ago.

When the iPhone app is released – hopefully within a week or two – it will generate another round of buzz and hopefully lots of downloads.

Eventually the press coverage for RunPee will die down. I’m curious to see how traffic at the website will respond at that point. There is no doubt that RunPee is a viral idea but it isn’t viral in the same way as, for instance, a funny video on YouTube. Once you see the video you tell your friends – making it viral – but very few come back to see video again.

RunPee is different. It’s a curious and funny website to check out. But there is a good reason for some of the people to return. At its core RunPee is a tool: a tool to help you enjoy your movie going experience.

In truth almost everyone who goes to the movies can benefit from using it. You’ll not only find out when the best times are to RunPee but also if there is an extra scene at the end of the movie. Plus for some movies you’ll find the times that are definitely not good to RunPee – see Star Trek, Kirk on the ice planet at the 1:10 mark. And the PeeTimes can of course be used to make runs to the concession stand as well. Our RunPee FAQs say it all.

Over time I expect that people will tell their friends and family about RunPee, spreading the news via word of mouth, thus growing the user base. At the same time others that already use the site will simply forget about it for whatever reason. Hopefully the influx is greater than the outflow.

What do you think? Will RunPee simply continue to grow as more people make it a part of their movie going experience or will it suffer from user attrition and fade away? I’ll be seeing movies and adding PeeTimes either way.